General Mills

This video series was created to highlight what’s new with General Mills’ new benefits program. The look and feel of this video was to follow General Mills’ branding—and included the new “My Benefits. My Way.” theme throughout.

The feeling was achieved using feature title builds, bright and positive stock photography/video and the narrator’s approachable and straightforward tone.

Scope of Work: Video Series

Skill set: After Effects, Audacity, Photoshop, and Illustrator